Buick 24 Hours Of Happiness

Buick had a dream, to make driving a more relaxing experience. Working with JN Events, Buick launched its 24-Hour Happiness Test Drive campaign with an experiential event in the Ace Museum, Los Angeles. The event brought together some of America's leading experts on happiness and well-being to curate an exciting program of talks and experiences. JN Events used the beauty, calm and refined comfort of Buick vehicles to inspire their specialised environment and content.

Services

Creative Concepting
Production
Experiential Marketing
Talent Relations + Handling
Brand Partnership
Location Scouting
Logistics
Staffing
Permitting

Location

Los Angeles, US